KBIS 2018 SNEAK PEEK: DESIGNING FOR A TRADE SHOW BOOTH
I don’t know about you, but I certainly feel like 2017 has flown by. For me, one of the great joys of this past year has been the honor of serving as Perlick’s Ambassador of Cool.
Each month, I’ve been sharing tips on how to creatively and seamlessly integrate Perlick products into design projects. Along with contributing to the blog, I’ve also been working with Perlick to design a kitchen vignette for its booth the 2018 Kitchen & Bath Industry Show (KBIS).
After 100 years as an industry leader, the company is poised to launch a line of exciting new products that will build upon its history of quality and innovation. If you follow Perlick on social media, you’ve probably gotten the first glimpse of their gorgeous new Column Wine Reserve, which has already been selected as a 2017 AD Great Design Award winner by Architectural Digest.
At the trade show in January, the industry will get its first opportunity to experience these new products in person. Although product details are still under wraps until the big reveal, I thought I’d share a little about the design process and inspiration for this special project.
Perlick has done the heavy lifting of designing high-quality, top-of-the-line products. Now, I’m tasked with highlighting these products in a setting that grabs the attention of the show attendees and leaves a lasting impression.
Step one was to decide on the layout. My portion of the booth is about 15-feet by 15-feet… not a huge space, but certainly large enough to accomplish our goal.
The challenge was to figure out the optimal product placement so booth guests can experience the new products, but without hindering traffic patterns or blocking visibility into the booth from the main aisles.
The next step was to figure out the aesthetics. I wanted to design a space that was visually compelling, but also a bit unexpected.
While we’ve all seen our share of white kitchens the past few years, I’ve been happy to note the trend toward bringing bold, rich colors like blue and green into kitchen designs. That said, as I considered the history of the 100-year-old company, I jotted down words that I would use to describe its products. Here’s what I came up with:
- Sleek and modern
Next, I tried to attach design elements to these words:
- Cutting-edge = High-tech
- Eye-catching = Luxurious materials and statement lighting
- Sleek and modern = Crisp, clean lines and unique material applications
- Timeless = High contrast black and white with hints of gold (a classic color combo)
Using these word combinations, I spent some time perusing my favorite design inspiration sources. Here are a few of the images I used in my mood board as I started to draw out the concept:
Finally, I selected the actual materials and fixtures that we'll use to create what I think will be one stunning showroom vignette.
I’m so excited to see this design come to life at the show. If you make the trip to Orlando in January for KBIS, please stop by Perlick’s booth (W247) to say hello and experience the unveiling of these groundbreaking new introductions in person.
For more information on Perlick's new wine column, visit perlickwinecolumn.com.
Tradeshows | Arianne Bellizaire