If you were in Washington D.C. for the annual Craft Brewers Conference, you probably left encouraged by the enthusiasm, innovation, and dedicated talent we have in the beer industry. This was certainly made evident in the Craft Brewers Conference 2017 State of the Industry Address. Delivered by the Brewers Associations director, Paul Gatza, and chief economist, Bart Watson, the address highlighted both the good news and the bad news throughout the beer industry, and it was summarized in a recent article from Brewbound.

In today’s digital age, what was “hip” a week ago is likely old news by now. Trends and tastes are changing faster than ever, and nowhere is that more prevalent than with bar and beverage selections. The group with both the influence and the buying power spearheading these changes are Millennials. For restaurants, bars, and nightclubs, it’s important to offer bar and beverage selections that reflect this generation’s tastes. But before you offer the newest craft cocktail, you want to first understand what quenches the thirst of this demographic.

The Tobin Ellis Signature Cocktail Station is one of Perlick's greatest innovations over our first 100 years as a company. With the rise of craft cocktails, bars needed an easy way to maintain quality while increasing quantity. And when you increase quantity, you obviously increase profits. The craft cocktail trend is no longer a trend. It's a movement that's here to stay. So let's take a look at what some of the country's most prominent bartenders, beverage managers, and operators are saying about the Tobin Ellis Cocktail Station from Perlick and how it's changing their business for the better.

Over the past several weeks, we've looked back at the last century to see how far we've come in the world of bar and beverage. From the 1917 wine vintages in Europe to cocktail trends through the decades, it's been fun reminiscing about what bars were serving 100 years ago. But now we'd like to take a look at why Perlick is here and the reasons we're still in business after all these years. Let's take a look back at 100 years of bar and beverage equipment innovations.

As the entire country gathers around the television on Super Bowl Sunday, we’ll all have our rooting interests. Some will be pulling for their favorite team and others will be rooting for the host to announce, “The wings are ready!” However, a good number of us will have far more interest in the commercials than the football game itself. Ask someone about their favorite play in the Big Game or their favorite commercial and we bet they’ll recite the advertisement first!

The year 1917 began with our nation on the brink of World War I, which would eventually happen a few months later when President Woodrow Wilson declared war on Germany. On a different gridiron, the New Year began with Oregon beating Pennsylvania in the third annual Rose Bowl. And throughout the year and across the country, bars, saloons, and taverns were as popular as ever. But what were bars serving 100 years ago?

Oktoberfest is one of the most celebrated beer-drinking events in the entire world. Though the original began in Munich in 1810 as part of a wedding celebration between Crown Prince Ludwig and Princess Therese, the event has spread across the world as an annual celebration of German culture, music, food, and beer.

Getting your beer system right on the first try is critical. And to get it right, beer system engineers have to consider all the hard questions and not gloss over the details. But what are those questions, and what are some of the correct answers? To begin, it's important to ask what kind of pressure source do you need? This is determined by the distance of your beer run, as well as the changes in elevation when comparing your cooler to your dispensing station.

Whether you're a brand new brewpub in Colorado's Front Range or are looking to replace your beer dispensing towers in one of the West Coast's tried and true microbreweries, Perlick has a new line of beer dispensing draught towers that will make an instant impact in your establishment. Having the right piece of beer dispensing equipment can add character and ambiance to your bar or restaurant, which will make beer sampling a more memorable experience for the beer lovers who visit your establishment. And when those memories are positive, those visitors will return.

Taking pride in your beer is a good thing. Whether you draw ornate designs in your Guinness foam or simply serve beer at the right temperature, we're looking for people like you to share your perfect pour in our Perlick Perfect Pour contest.

Health code regulations and standards can vary from state to state, but regardless of where your bar or foodservice operation is located, health code violations can be catastrophic to your establishment. Bars and restaurants that continue to violate inspections can lose business, get a bad reputation, or even be shut down for extended periods of time.

Every year, the Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies review several thousand product designs and graphics from more than 48 different countries in search of recipients for their GOOD DESIGN™ Awards. In 2014, the Perlick 650SS Forward Sealing Flow Control Faucet was one of these winners. The GOOD DESIGN program is focused on quality designs that yield the highest forms, functions, and aesthetics. It is an international symbol of a company's commitment to innovation and superior design.

Tobin Ellis and Perlick have partnered to create a unique line of bar equipment. The Tobin Ellis Signature Cocktail Station includes sinks, ice storage, speed racks, drain boards and refrigeration – the important things. Designed for the craft cocktail movement but applicable in any bar setting, the Tobin Ellis Signature Cocktail Station represents the elimination of all the things that annoy bartenders, at least when it comes to equipment.