Miller Park announced this week that the renovations to their concessions area is now complete and ready to go for opening day, April 3. Miller Park's new food and beverage program includes 24 draft beers, all brewed in Wisconsin, and flowing from Perlick taps. Beer selections include Citrus Happy, Lo-Gii and Outboard from Milwaukee Brewing Co., Happy Place and Upward Spiral from Third Space Brewing, 5th Element from One Barrel Brewing Company, and more.

In today’s digital age, what was “hip” a week ago is likely old news by now. Trends and tastes are changing faster than ever, and nowhere is that more prevalent than with bar and beverage selections. The group with both the influence and the buying power spearheading these changes are Millennials. For restaurants, bars, and nightclubs, it’s important to offer bar and beverage selections that reflect this generation’s tastes. But before you offer the newest craft cocktail, you want to first understand what quenches the thirst of this demographic.

Over the past several weeks, we've looked back at the last century to see how far we've come in the world of bar and beverage. From the 1917 wine vintages in Europe to cocktail trends through the decades, it's been fun reminiscing about what bars were serving 100 years ago. But now we'd like to take a look at why Perlick is here and the reasons we're still in business after all these years. Let's take a look back at 100 years of bar and beverage equipment innovations.

As the entire country gathers around the television on Super Bowl Sunday, we’ll all have our rooting interests. Some will be pulling for their favorite team and others will be rooting for the host to announce, “The wings are ready!” However, a good number of us will have far more interest in the commercials than the football game itself. Ask someone about their favorite play in the Big Game or their favorite commercial and we bet they’ll recite the advertisement first!

The year 1917 began with our nation on the brink of World War I, which would eventually happen a few months later when President Woodrow Wilson declared war on Germany. On a different gridiron, the New Year began with Oregon beating Pennsylvania in the third annual Rose Bowl. And throughout the year and across the country, bars, saloons, and taverns were as popular as ever. But what were bars serving 100 years ago?

Throughout the food and beverage industry, there's no denying a trend toward everything "craft." From beers and cocktails to coffee and chocolate, consumer preferences are trending toward small batch, locally made, sustainably created, and artisanal focused. But how is this trend affecting things that are more traditional, specifically as it relates to bar and beverage? What is happening to all the Irish pubs? Are we losing our love of all things "green"?

The beer industry is always evolving. So are people’s tastes. Customers these days want options when drinking beer, and lots of them. Chalk it up to the craft beer movement. The challenge for a bar or restaurant is to decide how many of those options to provide their patrons. Just as leaving a beer out for too long will make it stale and flat, leaving a tap list unchanged will do the same to your bar.

While some brewers are hesitant to serve sour beers on tap, we're here to tell you it doesn't have to be difficult. As long as you follow a few basic guidelines and maintain your beer lines often you won’t have a problem dispensing your sour beer.

It sounds like the unicorn of the bar and beverage world, but there is a beer faucet that increases profits and customer satisfaction at the same time. The Push Back Creamer from Perlick is a new option that allows operators to pour the perfect pint with just the right amount of foam every time. We've already established how much you can save with the right beer system by limiting the amount of beer wasted through excess foam, but by following the right guidelines with the right equipment, it's also possible to increase guest enjoyment.

Just over 100 years ago, Perlick was founded in a small shop on Reed Street here in Milwaukee. Over the course of the last century, we've introduced mechanical refrigeration to the industry, created the first remote beer system that can carry beer 100 feet, and have evolved into an industry leader in commercial bar and beverage equipment. And we have the Best-In-Class Awards to prove it.

Bars and brewpubs are facing more and more pressure to provide a wider range of beers on tap. This is directly related to the craft beer movement, which has created a growing consumer demand to try different styles of beer made by different breweries. This, in turn, has created some challenges for bars and restaurants.

In low margin businesses like food, beverage, and hospitality, operators cannot afford to miss out on profits. Even worse, they can't afford to watch those profits go down the drain. Literally. Beer programs can be great profit centers in the food and beverage industry. They can serve as entertainment centers that serve up the perfect pints of beer. They affect the experience you provide and ultimately your bottom line.

Perlick's range of forward sealing faucets are the most sanitary beer and wine faucets on the market. They feature a revolutionary ball and floating O-ring design that eliminates the need for a valve shaft. This leads to cleaner dispensing because the beer and wine are not exposed to air. For customers, this means better tasting beverages without safety concerns. For operators, handle levers don't stick, and there's no build up of mold and bacteria in the body of the faucet.

Does your bar lack space and beer selection? In many cases, these commodities go hand-in-hand. Operators want more space, and today's customers are requiring more and more selections. Thanks to the new Wall Mount Beer Dispenser from Perlick, both are possible. This unit comes in any length up to 96 inches and can hold up to 32 different faucets. By adding additional units, the number of beers an establishment can offer is endless.

Whether you're a brand new brewpub in Colorado's Front Range or are looking to replace your beer dispensing towers in one of the West Coast's tried and true microbreweries, Perlick has a new line of beer dispensing draught towers that will make an instant impact in your establishment. Having the right piece of beer dispensing equipment can add character and ambiance to your bar or restaurant, which will make beer sampling a more memorable experience for the beer lovers who visit your establishment. And when those memories are positive, those visitors will return.

Taking pride in your beer is a good thing. Whether you draw ornate designs in your Guinness foam or simply serve beer at the right temperature, we're looking for people like you to share your perfect pour in our Perlick Perfect Pour contest.