What’s the secret behind a Perlick Backbar? A lifetime of experience.

A purpose-designed companion to the Tobin Ellis Bartender's Cockpit, this Cocktail Freezer (Dual Zone) keeps specialty ice, frozen glassware, and a refrirgerated product all within an arm's reach.

Perlick’s trusted commercial back bar refrigerator is now available in a bold, all-black finish — a modern nod to our 1940s Black Beauty. Available in 1-, 2-, 3-, and 4-door models, it delivers timeless style and proven performance.

“Whoa. That’s Instagram-worthy.” In today’s digital age, there’s no higher compliment. That’s especially true in bars or restaurants. When a colossal-sized cheeseburger, an artistically presented slice of cheesecake, or a glowing craft cocktail arrives in front of us, our first instinct might be to reach for our phones and share these creations with the world.

Keeping wine at ideal temperatures is obviously a critical element to success for any operations featuring a wine list. That being said, there are different ways to refrigerate wine, and this requires refrigerant. Refrigerant is a substance used to lower temperatures, but there are a range of options to consider. Some are more efficient and eco-friendly than others.

Square footage. It's hard to come by no matter where the operation. Even restaurants in suburban or rural locations have to deal with the challenges of doing more with less in their attempts to maximize profits. Bar and beverage. For many restaurants, it's hard to imagine a menu segment that brings in more revenue, and wine is an important part of this, especially as more and more Americans consume wine.

"We've noticed the non-drinker has evolved," said award-winning bartender and founder of London's Dandylyan said in a recent article in Forbes. "It means you have people not drinking for a multitude of reasons, but they still want to socialize." This is a statement on the non-alcoholic or low-alcohol beverage trend that is gaining in popularity both at home and abroad. Consumers who choose not to imbibe have more than just the basic teetotaling options of decades past, and operators who understand this and are willing to step out of their comfort zones stand to attract a new type of customer.

In today’s digital age, what was “hip” a week ago is likely old news by now. Trends and tastes are changing faster than ever, and nowhere is that more prevalent than with bar and beverage selections. The group with both the influence and the buying power spearheading these changes are Millennials. For restaurants, bars, and nightclubs, it’s important to offer bar and beverage selections that reflect this generation’s tastes. But before you offer the newest craft cocktail, you want to first understand what quenches the thirst of this demographic.

Over the past several weeks, we've looked back at the last century to see how far we've come in the world of bar and beverage. From the 1917 wine vintages in Europe to cocktail trends through the decades, it's been fun reminiscing about what bars were serving 100 years ago. But now we'd like to take a look at why Perlick is here and the reasons we're still in business after all these years. Let's take a look back at 100 years of bar and beverage equipment innovations.

As the entire country gathers around the television on Super Bowl Sunday, we’ll all have our rooting interests. Some will be pulling for their favorite team and others will be rooting for the host to announce, “The wings are ready!” However, a good number of us will have far more interest in the commercials than the football game itself. Ask someone about their favorite play in the Big Game or their favorite commercial and we bet they’ll recite the advertisement first!

The year 1917 began with our nation on the brink of World War I, which would eventually happen a few months later when President Woodrow Wilson declared war on Germany. On a different gridiron, the New Year began with Oregon beating Pennsylvania in the third annual Rose Bowl. And throughout the year and across the country, bars, saloons, and taverns were as popular as ever. But what were bars serving 100 years ago?

Throughout the food and beverage industry, there's no denying a trend toward everything "craft." From beers and cocktails to coffee and chocolate, consumer preferences are trending toward small batch, locally made, sustainably created, and artisanal focused. But how is this trend affecting things that are more traditional, specifically as it relates to bar and beverage? What is happening to all the Irish pubs? Are we losing our love of all things "green"?

One of the biggest revenue makers for sports venues and stadiums is food and beverage, but unless you take a deeper dig into the statistics, you might not realize how important those sales really are. According to a report from oBizMedia, two thirds or more of a facility's total concessions come from food and drink like hot dogs, cracker jacks, and other ballpark F&B staples.

Oktoberfest is one of the most celebrated beer-drinking events in the entire world. Though the original began in Munich in 1810 as part of a wedding celebration between Crown Prince Ludwig and Princess Therese, the event has spread across the world as an annual celebration of German culture, music, food, and beer.

It started last year, and the trend is continuing to grow. Hard root beer and other hard sodas are taking the country by storm. But what is hard soda, and how does its popularity translate to profitability for bar and restaurant operators? The hard soda category includes standard cola flavors and derivatives like cherry cola, but the true leader in the category is hard root beer. Hard root beer exists as an anomaly somewhere between a fascination with American nostalgia and the ever-popular craft beer craze.